MEGAN Fox strips down to her bra and knickers for the Armani Underwear and Armani Jeans Autumn/Winter 2010-2011 advertising campaign.
The campaign shot on location in Los Angeles and will roll out starting from July around the world on online on signature billboards in major cities such as New York, Los Angeles, London, Milan, Rome, Paris and Tokyo.
In addition to the outdoor and digital campaigns, September will see the release of a Cinema commercial with Fox to showcase the collections, according to a release from Armani.
Fox, 24, has previously confessed that she uses her body to get herself attention.
“I’ve always laughed at actresses who complain about having to do sexy roles when they’re starting out,” she said last year. “Who are they kidding? That’s the key to getting attention and moving on to better things.
“I grew up with this rebellious streak of not wanting to conform. I was sent to this strict Christian school that I hated and we were all told that the theory of evolution was wrong and sex was wrong. It was a nightmare.
“Women are supposed to project their sexuality yet there’s this strange stigma when it comes to talking about sex. I’m not afraid to say how much I enjoy sex. I’m not shy.”
[Picture courtesy of Giorgio Armani]
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