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Monday June 25, 2007

Moulin Rouge actress Nicole Kidman has been chosen by Nintendo for it’s latest round of advertising. Kidman is to promote Dr. Kawashima’s More Brain Training, which measures players speed and accuracy in completing aptitude tests.

The company behind the game said it would hope the star’s “universal appeal”  would help to extend Nintendo’s success beyond it’s traditional young male audience.

The TV adverts with Nicole Kidman launch next week. The 40 year old Hawaiian born, Australia raised, will be holding a handheld console trying out the latest ‘brain training exercises. Kidman claims the exercises were “a gret way to keep my mind feeling young.”

Nintendo is one of the worlds biggest game firms, with characters including Donkey Kong and Mario.