Justin Timberlake is set to venture in to reality TV — and produce a new reality adventure show for MTV.
The show, called The Phone, will be based on a Dutch reality show format, beginning each episode with two hidden cell phones ringing at opposite ends of a major city. Contestants who answer the phones will have five seconds to decide if they want to play along for a cash prize, and then a guide on the other end of the line gives them a mission to complete before the time runs out.
And as they embark on their adventure, a helicopter tracks their every move. MTV describes the show as a wild and cinematic ride reminiscent of films like The Bourne Identity and The Game.
“Genre-busting and reinvention is at the core of what we do, and The Phone does just that,” Tony Disanto, MTV executive vice president of programming and series development, said in a statement.
“Each week will be an action-packed mini-movie,” he continued.
The show will premiere this fall. No specific launch date is available yet.
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